This is a great new project from Stephen Cherniske and Dr. Natalie Kather. These two are visionaries in their field.
The Healthy Skeptics show is a bit challenging in the fact that it is in the Health and Wellness industry which is very competitive.
Health conscious consumers today are confused and frustrated. Their email and Facebook pages are filled with outlandish hype and often outright lies. At the same time, they’re aware that spectacular advances are being made in preventive and regenerative health care.
Creating a new brand, logo and design was an absolute blast. Knowing that we are constantly improving. Reading the numbers and developing a successful strategy.