Author Archives: Michael Paul

30-second summary: The majority of TikTok users are under the age of 29. So, TikTok is the perfect place if you want to reach Millenials and Gen Zers. TikTok allows users to create short videos with filters, voiceovers, soundtracks, and other additional features. If you want to promote your business, there are multiple paid advertising […]

Today I’m going to be teaching you about the different types of content that you can post on Instagram and how you can leverage them to go from zero to 100,000 followers. RESOURCES & LINKS: ____________________________________________Ubersuggest: https://neilpatel.com/ubersuggest/Social Blade: https://socialblade.com/____________________________________________ There’s a lot of different types of content that you can put on Instagram, everything from […]

What’s your favorite B2B marketing campaign of all time? Take your time…  Got one? Okay, now, what are the two things you most admire about that campaign? Got two? Alright. It’s possible I’m off-base, but I’ll guess that, for the vast majority of you, one of the things you admired about the campaign relates to […]

Our modern ability to measure everything is both a blessing and curse. No matter what you want to track or quantify pertaining to your online marketing activities, there is likely a tool or solution that can do it. For the ambitious analytical mind, it can be tempting to try and measure it all, compiling mountains […]

Editor’s Note: A version of this post originally appeared on LinkedIn.  Modern consumers researching a major purchase no longer blindly trust the company selling the product or service under consideration. Instead, they consult their personal network of friends, family, and acquaintances for feedback and recommendations. Similarly, prospective students of online schools trust professional peers more than […]

In this episode of Behind the Brand with Bryan Elliott, professional race car driver turned entrepreneur Danica Patrick explains what to do in order to manifest your dream into reality. Here’s the #1 tool I use to grow my channel: https://bit.ly/TubebuddyExt Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrand Listen to the Podcasthttp://bit.ly/BehindtheBrandPodcast Join our email […]

In today’s digital age, Healthcare marketers are drowning in data that demonstrates the power of marketing to build brands, increase engagement, generate leads, and boost revenue. But many marketers struggle to prove their value and demonstrate ROI. What was a difficult proposition before the global pandemic is even more challenging today, as business needs and […]

LinkedIn Marketing plays an important role for B2B startups looking to scale. But what are the learnings and strategies fueling their growth? We’re excited to help answer this question with our new Growth Series: an inside look at startup marketers’ approach to successful growth. As your team builds your own marketing strategy, perhaps the perspectives […]

It’s a sobering statistic: 92% of first-time website visitors aren’t planning to make a purchase.  And that’s just in general — in the B2B world, the customer journey tends to be more complicated and lengthy.  Because of this, retargeting is a must for B2B marketers who want to optimize their efforts and ad spend. Why […]

Today is the second lesson in going from zero to 100,000 Instagram followers, and I’m going to be focusing today’s lesson on setting up the perfect Instagram profile. So let’s dive right into your Instagram profile. RESOURCES & LINKS: ____________________________________________Ubersuggest: https://neilpatel.com/ubersuggest/Trello: https://trello.com/Canva: https://www.canva.com/StoryArt (Android): https://play.google.com/store/apps/details?id=com.ryzenrise.storyart&hl=enStoryArt (iOS): https://apps.apple.com/us/app/storyart-story-maker-collage/id1432580188Grum: https://grum.co/____________________________________________ First, you got to look at the […]

There is no doubt that digital marketing or online marketing is crucial when it comes to the success of any business no matter what industry you are in. Unlike the past where businesses used traditional advertising, today, they are not as effective as online advertising and this has pushed many businesses to adopt online advertising […]

What does your CEO think of your marketing team? If you’re not sure how to respond, you should work on that relationship — especially if you’re the CMO.  Marketers can fall easily into the trap of sticking to traditional roles like advertising and brand development. However, many C-suite executives now see marketing as a critical […]

When the COVID-19 pandemic struck and in-person events were canceled, virtual events and webinars came to the rescue. While online events were held before the pandemic, the current situation has made them more popular. This trend will continue even beyond the pandemic because the benefits of hosting events online have now become more obvious than […]

Here’s the #1 tool I use to grow my channel: https://bit.ly/TubebuddyExt Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrand Listen to the Podcasthttp://bit.ly/BehindtheBrandPodcast Join our email group to hear about special events and announcements https://BehindtheBrand.tv Here are my personal favorite Behind the Brand playlists:1. Behind the Brand full-length episodes:http://bit.ly/BTBfull-length 2. The BEST advice from some of […]

Today I’m going to teach you how to go from zero to a hundred thousand followers on Instagram in less than a year. RESOURCES & LINKS: ____________________________________________Follow me on Instagram: https://www.instagram.com/neilpatel/____________________________________________ Before we get started, to give you a rough idea, I know you want to do well on Instagram, but you’re not going to […]

What is drip marketing? How does it work? What benefits does it offer? We’ll answer these questions and more in our beginner’s guide to drip marketing. What is drip marketing, and why does it matter? Drip marketing — sometimes called drip campaigns, automated email campaigns, marketing automation, lifecycle emails, autoresponders and more — is the […]

You had to know it was coming, right? Facebook smashed Snapchat’s entire business model when it launched Instagram Stories. Stories are so successful that almost every social media app – including messaging apps like WhatsApp – offers their own versions now.  It’s time for LinkedIn to get in on the action. And time to update […]

Here’s the #1 tool I use to grow my channel: https://bit.ly/TubebuddyExt Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrand Listen to the Podcasthttp://bit.ly/BehindtheBrandPodcast Join our email group to hear about special events and announcements https://BehindtheBrand.tv Here are my personal favorite Behind the Brand playlists:1. Behind the Brand full-length episodes:http://bit.ly/BTBfull-length 2. The BEST advice from some of […]

I recently had a conversation with an Account Director responsible for new market and existing customer growth for an Oracle Supply Chain and ERP partner that has offices throughout the US, Asia, and UK. I learned that the firm: Experiences 12 to 18-month sales cycle on enterprise accounts with most efforts leading to RFP automatically […]

What is phygital marketing? Nope, it’s not a typo. This is a real thing. And we’re gonna define it for you: Phygital marketing involves merging the worlds (and words) of both physical and digital experiences. For example, phygital marketing involves communicating with potential customers who might toggle between in-store and online shopping.  While mobile shopping […]

In our second blog in a series on the Impact of Coronavirus on B2B Content Consumption, we noticed an interesting trend. By the late Spring, the one professional audience that had the most voracious appetite for content related to the virus and working from home was the Legal field. Considering that most of the content […]

— About ColdFusion —ColdFusion is an Australian based online media company independently run by Dagogo Altraide since 2009. Topics cover anything in science, technology, history and business in a calm and relaxed environment. Electro.Aero first flight electric trike: https://www.youtube.com/watch?v=x5ENgLJsXqk&feature=youtu.be Electro.Aero RAPID Charger website : https://www.electro.aero/chargers AE-7D Aircraft Energy Storage and Charging Committee: https://www.sae.org/works/committeeHome.do?comtID=TEAAE7D If you […]

The world of digital marketing is constantly changing. Whether it’s a global pandemic, racial unrest, political upheaval, new channels and apps, demographic shifts, or changing consumer dynamics – the job of today’s marketing leaders is not getting easier. A great way to increase your chances of success as a business and a brand is to […]

Email automation takes tedious tasks off of your team’s plate and frees up valuable time for mission-critical activities, like answering customer questions and improving your product. How? By delivering the right message to the right person at the right time — all without manual input. “Email marketing remains one of the most effective and affordable […]

By: Leon CollierTitle: Keyword Organizing: How to Sort and Filter Extensive Search Term ListsSourced From: www.seoblog.com/keyword-organizing/Published Date: Thu, 10 Sep 2020 12:00:00 +0000 For More Information about our services please visit: Fuseology Creative SEO Marketing Agency 1509 NE 83rd Ct Vancouver WA 98664-4093 (360) 602-2655 WEB: https://gmbp.in/ul/5ee2dec680e21 MAP: https://gmbp.in/ul/5ee2ded3d4a79 #SEO #WebDesign #Vancouver #Marketing #Music #Meditation […]

By: Bob BentzTitle: SEOblog Interview: Philadelphia SEO Expert Bob Bentz from PurplegatorSourced From: www.seoblog.com/seoblog-interview-philadelphia-seo-expert-bob-bentz-from-purplegator/Published Date: Fri, 11 Sep 2020 12:00:00 +0000 For More Information about our services please visit: Fuseology Creative SEO Marketing Agency 1509 NE 83rd Ct Vancouver WA 98664-4093 (360) 602-2655 WEB: https://gmbp.in/ul/5ee2dec680e21 MAP: https://gmbp.in/ul/5ee2ded3d4a79 #SEO #WebDesign #Vancouver #Marketing #Music #Meditation Additional Informational […]

30-second summary: Unlike paid media, earned media lacks the tools to form trustworthy predictions about the outcomes, which can make potential SEO customers indecisive. A quick look at the typical story of how the pitching process works and the top reasons that make customers indecisive about an SEO proposal. SEOmonitor looks into all the aspects […]

30-second summary: You probably can’t afford a super bowl ad, yet you want to make a name for your brand in an industry dominated by big guns. How do you crack the code using the right method and what’s the most effective for you? Inbound marketing or outbound marketing? Ali Faagba discusses the challenges of […]

30-second summary: TikTok has quickly become one of the most popular, addictive social networks. President Trump issued an executive order threatening to ban the platform in the US, and TikTok filed a lawsuit in response. If it can continue to operate, it’s slated to become one of the most powerful marketing tools for brands. Beyond […]

Today I’m going to teach you how to create the perfect blog post. RESOURCES & LINKS: ____________________________________________How to Promote Your Blog Without Paid Ads | 5 Sneaky Ways to Explode Your Blog Traffic! : https://youtu.be/FLfBqUKQyMU How to Generate 10K visitors from a Brand New Blog In Under 6 Months : https://youtu.be/NGynMaatjKs____________________________________________ The first thing you […]

30-second summary: Google is giving a lot of visibility to video content through its interactive SERP section called a “video carousel”. Getting your video ranked in Google’s “video carousels” can drive lots of views to your channel but it will also allow you to control more elements in your target SERPs. Ranking in Google’s video […]

Bestselling author Chase Jarvis breaks down what he learned from people like Tim Ferriss to master any skill fast in this episode of Behind the Brand with Bryan Elliott. Here’s the #1 tool I use to grow my channel: https://bit.ly/TubebuddyExt Join my Patreon Group: https://www.patreon.com/BryanElliott and get exclusive access to Behind the Brand full-length video […]

Here’s the #1 tool I use to grow my channel: https://bit.ly/TubebuddyExt Get Behind the Brand and Subscribe! http://bit.ly/GetBehindtheBrand Listen to the Podcasthttp://bit.ly/BehindtheBrandPodcast Join our email group to hear about special events and announcements https://BehindtheBrand.tv Here are my personal favorite Behind the Brand playlists:1. Behind the Brand full-length episodes:http://bit.ly/BTBfull-length 2. The BEST advice from some of […]

As part of the “Taking the Long View — Conversations with The B2B Institute at LinkedIn” series, B2B Institute Global Director Jann Martin Schwarz interviewed GVP and Chief Marketing Officer of Gartner Digital Markets, Kelly Hopping. Kelly has a direct view into how thousands of software and services companies are marketing to SMBs and how that has changed in […]

While nonprofits may have different operating structures than traditional businesses, they share many of the same core directives: They need to hire and retain quality talent. They need to market themselves and build awareness.  They need to accomplish their objectives efficiently, within a finite budget. LinkedIn is a powerful tool for addressing each of these […]

At U.S. companies of various size and in different industries, B2B leaders know their customers are facing economic uncertainty and pressure to preserve cash–but customers are still seeking unexpected opportunities to strengthen their position. Our new LinkedIn-Edelman collaborative survey of nearly 400 B2B executives in the U.S. was designed to highlight the state of decision-making–and […]

Today I’m going to share with you the best traffic hack. RESOURCES & LINKS: ____________________________________________Ubersuggest: https://neilpatel.com/ubersuggest/ Google Search Console: https://search.google.com/search-console/about____________________________________________ Now, as you can see on my screen, this is my Google Search Console account for neilpatel.com. You can see my traffic stats from Google. And I want you to look at my top pages. […]